Is eyeshadow for “Old Men”?
While makeup is traditionally used to enhance attractiveness, a recent poll shows that Gen Z has a distinct take on cosmetics. The research, carried out by Redfield & Wilton Strategies for Newsweek, polled 2,500 US adults to reveal generational differences in opinions about the impact of makeup on appearance. The results showed that nearly a fifth (19 percent) of Gen Z respondents (aged 18 to 26) believe that makeup makes a person “less attractive.” This rate is nearly double the overall rate (12 percent) and significantly higher than the views of Gen X (8 percent) and Boomers and the Silent


