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Articles for tag: ayra khan, ayra khan the pakistan daily, fair & lovely, Hamza Azhar Salam, our obsession with white skin, pakistan white skin, The Pakistan Daily, the pakistan daily blog, the pakistan daily opinion, white skin obsession

Our Obsession with ‘White’ Skin (Opinion)

In the west, young women go to extraordinary lengths to achieve the sun-kissed, goddess glow all over their bodies. They drench themselves in tanning oils and lay on the burning, golden sands of nearby beaches, letting the scorching sun do its magic, transforming their pale, paper-like skin into a stunning bronze. They apply dark bronzer on their cheekbones, nose and forehead and use a darker shade of foundation to get that coveted tan. They might even subject themselves to the dangerous rays of sunbeds to clinch onto the western standard of beauty: healthy, tanned, bronzed, sun-kissed, glowing skin. Across the

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